BUFORD, GEORGIA – July 2025 – Form Studios, a leading provider of advanced production solutions and premier studio spaces, is proud to announce the opening of its newest facility located in Atlanta, Georgia. This expansion marks a major milestone in the company’s growth across the Southeast, building on the success of its established stages in North Georgia.

Strategically located in Atlanta’s creative corridor, the new studio is designed to meet the evolving needs of modern production—from branded content and commercial work to real-time VFX and virtual production. With an emphasis on technical innovation and creative agility, the space offers filmmakers, agencies, and global brands access to next-generation workflows in a fully integrated, future-ready environment.

At the core of this expansion is a network of powerful industry partnerships that bring best-in-class technology, expertise, and capabilities directly into the studio.

“This launch is a true collaboration with the world’s most innovative production partners,” said Shawn Herold, President of Form Studios. “We’ve built more than a studio—we’ve created an ecosystem designed to push creative boundaries and unlock new possibilities.”

Among the key partners contributing to the new Atlanta space:

• Rise Studios is a full-service production company specializing in commercial work, branded content, and film/television for both brands and the agencies behind them. As an anchor partner in this new tech-forward venture with Form Studios, Rise brings a proven track record of compelling storytelling and high-end production execution. With access to cutting-edge LED virtual production technology, Rise is excited to expand its offerings—empowering existing clients with new creative possibilities and welcoming fresh collaborations with forward-thinking partners.
• Unilumin is equipping the studio with a versatile suite of LED technologies. This includes wall-mounted digital signage for studio navigation and client-facing content, all-in-one systems for multipurpose displays and camera feeds, roaming LED wall setups, and a flagship high-frame-rate LED wall running at 240fps—enabling advanced workflows like frame remapping, where up to four different video feeds can be displayed and captured simultaneously.
• OptiTrack is installing its premier camera tracking and motion capture system, bringing full-body and facial motion capture capabilities to the Atlanta market. This includes markerless capture, allowing for faster and more flexible performance recording—ideal for commercial, cinematic, and interactive applications.
• ZEISS is contributing a curated selection of cinema lenses to the studio, supporting on-site demos.
• RED will provide its cutting-edge V-RAPTOR X camera system for demos, leveraging its Phantom Track feature. This unique capability allows for simultaneous output of Unreal Engine visuals alongside green/blue screen keyable footage, simplifying post-production and expanding creative options.
• SISU Cinema Robotics will house one of their robotic arms on-site, as Form continues its R&D efforts to explore the integration of robotics into virtual production—developing dynamic, repeatable camera moves that enhance both creative storytelling and technical precision.

These partnerships not only elevate the technical capabilities of the new studio—they reinforce Form Studios’ belief that collaboration is the catalyst for innovation. Working with these industry leaders gives the studio access to tools and workflows that are out of reach for most, ensuring clients are always working at the edge of what’s possible.

“This launch is bigger than a new space—it’s a collective investment in the future of storytelling,” added Herold. “Our partners empower us to offer a studio experience that’s truly unmatched in the Southeast.”

Form Studios invites agencies, production companies, and creators to experience this next-generation facility and explore how advanced tools, expert collaborators, and intentional design can elevate the production process from start to finish.

To learn more, visit formstudios.com, follow us @FormStudios, or contact shawn@formstudios.com.